web 2.0

Case study: Association & Web 2.0

The request: Patient Association and Web 2.0 A European federation of patient associations has a portal type site with low interactivity. The federation asks Basil Strategies to advise on its strategic thinking on the use of We... Read more

Case study: Pharmacy cases

The request: Enable hospital pharmacists to study cases online together A professional association of pharmacy instructors wanted to create a site that would enable students and instructors to publish and analyze cases. Two req... Read more

Case study: Physician Blog

The request: a pharmaceutical company, CME, Web 2.0 Pfizer wanted to demonstrate its commitment to mandatory CME in France and undertake a first Web 2.0 experience. They ask Basil Strategies for advice. Solution: a mul... Read more

eMarketing

These trainings are for web marketing project managers. Panorama of online marketing Online advertising campaigns Search engine optimization Search Engine Marketing Writing... Read more

Our services

Basil Strategies provides 4 categories of eHealth and eMarketing services. Strategic consulting ... Read more

Pharmaceuticals and Device Manufacturers

Is your Executive Team looking toward the Internet? Has it defined its priorities and New Technologies action plan? Are your managers motivated by Web 2.0? Are your Business Units looking for o... Read more

Web Services

Web Services Basil Strategies supports you in the 8 key phases of your web project: Market intelligence: who is saying what about you on the web? Benchmarking: how do you and your competitors measure up?... Read more